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Grok Bot For Marketing: Brief The Paid Media Bot, Draft Content And Schedule Weekly Reports With 5 Prompts In Your Agent OS

By Julian Goldie · 5 November 2026 · agentos.guide

Grok bot for marketing runs smoothest when your Agent OS writes the briefs, rules and routine wording, and Grok Bot does the gated work on its cloud computer.

Below: a quick start, five copy-paste prompts for your agent, four small-business set-ups and a weekly workflow.

Each claim here comes from xAI's use cases documentation or the official changelog.

Prefer a human to plan it with? Book a free SEO strategy session and my team will help.

Quick start: five moves before the first campaign task

1. Check access: Premium, Super and Ultra on The X Subscription include Grok Bot, and Plus does not, per the plan page.
2. Update the apps to desktop 0.60.0 and phone 1.14.0 or later so Pages can appear (it is still rolling out and not on Enterprise teams).
3. Leave Auto Review on, then add your marketing Ask first rules (Prompt 2).
4. Connect Google Sheets, Slack and Google Drive from Connect apps in the sidebar.
5. Let the Bot reach your ad platform sign-in page; since V0.78.1 it offers the Google Ads, Meta Ads or TikTok for Business connector there.

Who does what: your Agent OS plans, Grok Bot works

Your Agent OS is the planner: it turns what you know about the business into briefs, rules and checklists.

Grok Bot is the worker: all your Bots share one persistent cloud computer with a browser, a command line and files, and each Bot gets its own screen on it.

Grok Bot is also where approval cards appear, so nothing your agent drafts goes live without you.

Keep that split and you never paste a password or ad account key into either one.

Prompt 1: write the Paid media Bot brief

xAI documents a Paid media role that owns campaign monitoring and budget recommendations.

Give this to your Agent OS, fill in the brackets, and paste the answer into the new Bot's description.

Write a Grok Bot description for a paid media monitor at [business].
It owns weekly campaign checks and budget recommendations.
Sources: [Google Ads / Meta Ads / TikTok for Business], analytics,
the budget sheet [link], Slack channel [#marketing].
Output: one Page with a table per platform and a drafted Slack update.
Add a "Never" line: no budget edits, no campaign pauses,
no publishing, no sending. End every task at a review point.
Keep it under 120 words.

That brief follows the docs' starter prompt, which compares campaigns with the monthly budget and target customer acquisition cost, recommends reallocations and stops before anything changes.

Run the job once in chat with a read-only scope, then ask Grok Bot to split its answer into facts, assumptions, finished actions and actions awaiting approval.

When the output is right, tell it to save the process as a skill called "Weekly paid media check" and try that skill on a second week of data.

Connected apps can only do what your own account can do, and their OAuth tokens stay on the connector backend, per the computer and apps docs.

Slack posts as the person you connected, so pick the account you want the team to see.

Prompt 2: draft the Ask first rules for marketing

Custom Rules live under Settings → General → Bot, and each rule can be up to 1,000 characters.

Ask your agent to write them short and narrow:

Write 6 Grok Bot "Ask first" rules for a small marketing team.
One action per rule, under 20 words each. Cover: budget or bid
changes, pausing a campaign, publishing a post or ad, posting in
Slack, sending external email, and buying anything.
No broad rules like "allow everything in the browser".

The approvals docs name publishing content, purchases and sending messages as actions that need an explicit boundary.

If an Ask first rule and an Allow rule both match, Ask first wins, and an approval never reverses work already done.

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Prompt 3: a content draft request with a review point

Use your agent to turn a campaign idea into a tight request for Grok Bot:

Turn this campaign idea into a Grok Bot request: [idea].
Ask for: 10 X posts and 5 email subject lines in a Google Doc
saved to Drive, with source links for any claim, plus four 9:16
images with no text in them. Say "Do not publish or send anything."

The files and results docs list 1:1, 4:3, 3:4, 16:9 and 9:16 for images, and clips of 1 to 15 seconds at 480p unless you ask for 720p.

xAI says generated video is not for title cards, product demos or exact text, so add your words in a design tool.

Since V0.70.2, connected Figma, Canva and Notion apps can open as interactive cards in the chat, which makes reviewing the drafts quicker.

Prompt 4: an X listening brief

Public X search is built in: per the troubleshooting page, Bots search posts, profiles, mentions, trends and news without an X login or X API credits.

Write a Grok Bot request that searches public X each weekday
for posts about [topic] in [city or niche]. Return the 10 posts
with the most replies, a one-line summary of each, and 3 post ideas
for us. Add them to a tracker Page. Never reply, like or post on X.

You can also tag @bot under any post on X to hand it to your main Bot, as the @bot docs explain.

Tagging is not available yet for X accounts based in the UK, the EU, Australia, Iceland, Liechtenstein or Norway, so UK readers should use the search route above.

Prompt 5: the weekly report routine and its Page

Save the working method as a skill first, then schedule it; that is the order the skills docs recommend.

Write a Grok Bot routine instruction for the paid media Bot:
every Monday at 8:00 AM run the "Weekly paid media check" skill,
refresh the Paid media Page, and post a draft Slack update in the
chat. If a source is missing, report the failure; never reuse old
data. Never change budgets or send the update.

Per the skills and routines docs, schedules follow the zone under Settings → Bot → Timezone, and a new routine waits for its next slot.

Press Test to try it now, knowing a test does real work.

Four small businesses, four set-ups

A homeware shop

1. The owner runs Prompt 1 for a monitor that watches Meta Ads and Google Ads, and pastes the brief into a new Bot.
2. They paste the Prompt 2 rules into Custom Rules before the first task.
3. They run the role prompt once in chat, correct the Page layout, and save it as a skill.
4. Prompt 5 turns it into a Monday routine.
5. Each week they read the Page on their phone and approve or deny any change on a card.

A beauty salon

1. The owner gives Prompt 3 the month's theme, say a new colour service.
2. Grok Bot returns a fortnight of posts in a Google Doc plus four treatment-room images with no text.
3. The Canva card opens in chat so the owner can lay the wording over the images.
4. The owner publishes by hand, and the publishing rule stays on as a backstop.

A design agency

1. The agency gives each client job its own Bot; all of them share the cloud computer but work on separate screens.
2. For a site launch it copies the roster from the bots docs: a coordinator, a content editor and an analytics reviewer in one group chat.
3. The analytics reviewer keeps a tracker Page, and since V0.75.2 Pages can be shared with the organisation or another team.
4. Client Slack updates wait as drafts that show who they will notify (V0.77.0) until the account lead approves.

A wellness coach

1. The coach runs Prompt 4 for their niche and city.
2. The tracker Page gathers the questions people ask most on X.
3. Every Friday the Bot saves five draft answers to a Notion page.
4. The coach edits them and posts from their own account.

Limits to plan around

• Bots share one computer, so a login made for one Bot is open to the others; only sign in where every Bot may go.
• Text inside an email or web page never counts as your instruction.
• Background approval cards expire after 30 minutes.
• Grok Bot picks the model for each task and offers no picker, per the FAQ.
• For the wider guardrail set across a whole business, see Grok Bot for business.

📞 Want your marketing stack mapped for you?

Book a free SEO strategy session and my team will help you choose which campaign jobs go to the Bot first.

→ Book a free strategy session

The weekly workflow, start to finish

1. Monday 8:00 AM: the routine refreshes the Paid media Page.
2. You open the card, read the recommendations and approve or deny any change.
3. Midweek: the X listening request adds fresh questions to the tracker.
4. Thursday: Prompt 3 produces next week's drafts in Drive.
5. Friday: you publish what you approve, by hand.

Want the ready-made version? The free Grok Marketing Factory guide walks through a full content set-up.

FAQ

Can my Agent OS connect the ad accounts for Grok Bot?

No. You connect them in Grok Bot itself, ideally through the connector offer on the Google Ads, Meta Ads or TikTok for Business sign-in page. Your Agent OS writes the brief and rules.

Where do the Ask first rules go?

In Grok Bot under Settings, General, Bot, Custom Rules. Choose Ask first for each marketing action you want to approve.

Does @bot tagging work in the UK?

Not yet. It is unavailable for accounts based in the UK, the EU, Australia, Iceland, Liechtenstein and Norway, so use built-in X search instead.

Why save a skill before the routine?

The docs recommend making a task reliable, saving the method as a skill, and only then automating it, so the routine repeats a checked process.

Final word on Grok Bot For Marketing

Let your Agent OS write the briefs, keep every post and budget change on Ask first, and join the AI Profit Boardroom to run grok bot for marketing.

Related guides on agentos.guide

→ Grok Bot For SEO: Run An SEO Bot In Your Agent OS

→ Grok Bot For Sales: Run Outbound In Your Agent OS

→ Grok Bot For Business: Write The Approval Rules, Inbox Wiring And Team Setup With 5 Prompts In Your Agent OS

→ Grok Bot Ideas: Five Copy-Paste Builds Your Agent OS Can Brief, From Role Finder To Webhook

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