The full breakdown, so you can pick the plan with confidence.
Features
Starter
Pro
Enterprise
Usage & scale
Projects
3
Unlimited
Unlimited
Team members
5
25
Unlimited
Monthly active users
1,000
50,000
Unlimited
Tracked events / month
100K
5M
Custom
Data retention
7 days
90 days
Custom
Product & analytics
Custom dashboards
—
Funnels, retention & cohorts
—
A/B testing & feature flags
—
Session replay
—
1,000 / mo
Unlimited
AI insights & summaries
—
Collaboration
Shared workspaces
Comments & annotations
Roles & permissions
Basic
Advanced
Custom
Security & compliance
SOC 2 Type II
SSO / SAML
—
Add-on
HIPAA, GDPR, custom DPA
—
—
Audit logs
—
90 days
Unlimited
Support
Support channel
Community
Email & chat
24/7 phone
Response SLA
—
8 business hrs
1 hour
Dedicated success manager
—
—
Uptime SLA
99.9%
99.9%
99.99%
Questions, answered.
Can't find what you're looking for? Reach out to our team — we usually reply within an hour.
Start any paid plan with a 14-day free trial — no credit card required. You'll get full access to every feature in that tier. When the trial ends, choose to subscribe or your workspace automatically drops to the Starter plan. Your data stays intact.
Absolutely. Upgrade or downgrade at any time from your billing settings. Upgrades are prorated to the day, and downgrades take effect at the end of your current billing cycle — no questions asked.
A monthly active user (MAU) is any unique end-user who triggers at least one event in your product during a calendar month. We deduplicate automatically — the same person logging in 50 times still counts as 1 MAU.
Yes — we offer 50% off Pro for verified nonprofits, students, and educators. Email community@lumen.app with proof of affiliation and we'll get you set up within 24 hours.
All major credit and debit cards (Visa, Mastercard, Amex), ACH transfer for annual plans over $1,000, and SEPA in the EU. Enterprise customers can pay by invoice with NET-30 terms.
Security is foundational. We're SOC 2 Type II certified, GDPR compliant, and encrypt data in transit (TLS 1.3) and at rest (AES-256). Enterprise plans add SSO, SCIM, audit logs, and data residency options.
Ready when you are.
Join thousands of teams shipping better products, faster. No credit card required to start.